still OT: how do you know this? I did the course with Dan Baker and he was pretty secretive on the broncos program. He did say they used bands a fair bit but I don't think that means it is Westside.
One of the most interesting things he said was that they had data that there was a test spike a few days after their heavy sessions so they would plan for these heavy sessions to come up just before facing a strong team.
On topic:
I don't really do specific trap exercises (hence small traps I guess) but I'd say farmers walks first and deadlifts second. The few times I've done shrugs my shoulders feel like shit so I stopped.