Product marketing can try to blindside consumers.
Some companies do it well.
Kfc, maccas all bringing out the so called healthy wraps. The business I thought who done this extremely well and made a healthy in come stream from unhealthy products was Boost Juice.
They where grilled by the media a few times about the sugar content in their smoothie and juice products. " But its all natural sugars" would be the reply from the company.
So people would get a bacon and egg Mc Muffin then purchase a large All Berry Bang from Boost Juice. 600ml of pure sweetness. 250 grams of strawberry yoghurt, 300ml of Berri Apple juice, scoop of blueberries, strawberries and raspberries.
How many grams of sugar??
Enough for you and me to know it's not really that healthy. Some products where good like the veggie juices and some fresh juices. But this was only a small percentage of sales.
I've been super lazy lately... I'm having my boost juice right now..... scotch and coke..... pure sweetness with a large packet of cheese twisties.
But I dont care. I know I can right the wrong. I will have diet coke in my next scotch!� But I wouldn't consider myself lazy because I've had a crappy diet lately.
All of the biggest technological inventions created by man - the airplane, the automobile, the computer - says little about his intelligence, but speaks volumes about his laziness.